Marketing Analyst Salary in Denver, CO

Denver's booming tech scene, fueled by companies like Arrow Electronics, DISH Network, and a growing number of startup incubators, supports strong marketing analytics hiring. The metro's outdoor lifestyle and lower cost compared to coastal cities makes it a top relocation destination for analytics professionals.

Last updated: March 2026 · Source: Bureau of Labor Statistics (SOC 13-1161)

$86K

Median Salary

$66K–$115K

Typical Range

$66K

COL-Adjusted

3,920

Total Analysts

Salary Distribution in Denver

$66K (P25)$86K (Median)$115K (P75)

National median: $75K (gray line)

Salary by Experience Level in Denver

Entry (0-2 yrs)
$60K
Mid (3-5 yrs)
$85K
Senior (6-9 yrs)
$121K
Director (10+ yrs)
$162K

Estimates based on BLS metro data adjusted for experience level. Actual salaries vary by employer, skills, and specialization.

Cost of Living Comparison

Denver Salary

$86K

COL Index

130

30% above avg

Adjusted Value

$66K

purchasing power

Nearby City Comparison

CityMedianCOLAdjustedAnalysts
Denver, CO$86K130$66K3,920
Salt Lake City, UT$73K108$67K2,060
Omaha, NE$65K91$71K940
Kansas City, MO$68K96$71K1,840

Salary by Specialization in Denver

Marketing Data Science
$136K
Analytics Engineering
$129K
Data Engineering
$125K
Product Analytics
$118K
Attribution
$110K
CRO & Experimentation
$106K
Business Intelligence
$98K
Marketing Analyst
$85K

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Frequently Asked Questions

What is the average marketing analyst salary in Denver, CO?

The median marketing analyst salary in Denver is $86K per year according to the Bureau of Labor Statistics. The 25th percentile earns $66K and the 75th percentile earns $115K. Adjusted for Denver's cost of living (index: 130), the median has purchasing power equivalent to $66K nationally.

How much does an entry-level marketing analyst make in Denver?

Entry-level marketing analysts (0-2 years experience) in Denver typically earn $66K–$76K. The national entry-level median is $52K, but Denver's market pays above average across all experience levels.

How does Denver's marketing analyst salary compare to other cities?

Denver's median of $86K is $12K above the national median of $75K. The highest-paying metro is San Jose at $112K, while the national 10th percentile is $41K. Cost of living is an important factor — Denver's COL index of 130 means you should compare adjusted salaries.

What skills increase marketing analyst pay in Denver?

Skills that command salary premiums for marketing analysts in Denver include Python ($5K-15K above median), SQL ($3K-10K premium), Tableau ($5K-12K premium), and specializations like attribution modeling or marketing data science. Certifications in Google Analytics and cloud platforms can also boost compensation $3K-8K.

Marketing Analyst Salary Guide: Denver, CO

Denver's booming tech scene, fueled by companies like Arrow Electronics, DISH Network, and a growing number of startup incubators, supports strong marketing analytics hiring. The metro's outdoor lifestyle and lower cost compared to coastal cities makes it a top relocation destination for analytics professionals. The Bureau of Labor Statistics reports 3,920 marketing analyst positions in the Denver-Aurora-Lakewood metropolitan area, with a median annual salary of $86,200.

Entry-level marketing analysts in Denver can expect to earn around $60K, while senior-level professionals with 6+ years of experience earn $121K or more. Specializations in marketing data science ($136K) and analytics engineering ($129K) command the highest premiums.

With a cost of living index of 130, Denver's higher expenses mean your $86K salary has the purchasing power of $66K in an average-cost city. Compare salaries in Salt Lake City and Omaha or use our salary calculator for a personalized benchmark.