Marketing Analyst Salary in Cincinnati, OH

Cincinnati is a CPG marketing analytics capital with Procter & Gamble and Kroger both headquartered in the metro, investing heavily in shopper analytics and digital marketing. The city's brand management legacy creates a pipeline of analytics roles that blend traditional market research with modern data science.

Last updated: March 2026 · Source: Bureau of Labor Statistics (SOC 13-1161)

$70K

Median Salary

$53K–$95K

Typical Range

$76K

COL-Adjusted

1,960

Total Analysts

Salary Distribution in Cincinnati

$53K (P25)$70K (Median)$95K (P75)

National median: $75K (gray line)

Salary by Experience Level in Cincinnati

Entry (0-2 yrs)
$49K
Mid (3-5 yrs)
$70K
Senior (6-9 yrs)
$99K
Director (10+ yrs)
$132K

Estimates based on BLS metro data adjusted for experience level. Actual salaries vary by employer, skills, and specialization.

Cost of Living Comparison

Cincinnati Salary

$70K

COL Index

93

7% below avg

Adjusted Value

$76K

purchasing power

Nearby City Comparison

CityMedianCOLAdjustedAnalysts
Cincinnati, OH$70K93$76K1,960
Columbus, OH$70K95$73K2,040
Indianapolis, IN$68K93$74K1,920
Louisville, KY$63K91$69K1,080

Salary by Specialization in Cincinnati

Marketing Data Science
$111K
Analytics Engineering
$106K
Data Engineering
$102K
Product Analytics
$96K
Attribution
$90K
CRO & Experimentation
$87K
Business Intelligence
$80K
Marketing Analyst
$70K

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Frequently Asked Questions

What is the average marketing analyst salary in Cincinnati, OH?

The median marketing analyst salary in Cincinnati is $70K per year according to the Bureau of Labor Statistics. The 25th percentile earns $53K and the 75th percentile earns $95K. Adjusted for Cincinnati's cost of living (index: 93), the median has purchasing power equivalent to $76K nationally.

How much does an entry-level marketing analyst make in Cincinnati?

Entry-level marketing analysts (0-2 years experience) in Cincinnati typically earn $53K–$61K. The national entry-level median is $52K, but Cincinnati's market is competitive across all experience levels.

How does Cincinnati's marketing analyst salary compare to other cities?

Cincinnati's median of $70K is near the national median of $75K. The highest-paying metro is San Jose at $112K, while the national 10th percentile is $41K. Cost of living is an important factor — Cincinnati's COL index of 93 means you should compare adjusted salaries.

What skills increase marketing analyst pay in Cincinnati?

Skills that command salary premiums for marketing analysts in Cincinnati include Python ($5K-15K above median), SQL ($3K-10K premium), Tableau ($5K-12K premium), and specializations like attribution modeling or marketing data science. Certifications in Google Analytics and cloud platforms can also boost compensation $3K-8K.

Marketing Analyst Salary Guide: Cincinnati, OH

Cincinnati is a CPG marketing analytics capital with Procter & Gamble and Kroger both headquartered in the metro, investing heavily in shopper analytics and digital marketing. The city's brand management legacy creates a pipeline of analytics roles that blend traditional market research with modern data science. The Bureau of Labor Statistics reports 1,960 marketing analyst positions in the Cincinnati-Wilmington-Maysville metropolitan area, with a median annual salary of $70,400.

Entry-level marketing analysts in Cincinnati can expect to earn around $49K, while senior-level professionals with 6+ years of experience earn $99K or more. Specializations in marketing data science ($111K) and analytics engineering ($106K) command the highest premiums.

With a cost of living index of 93, Cincinnati's below-average cost of living means your salary stretches 7% further than the national average. Compare salaries in Columbus and Indianapolis or use our salary calculator for a personalized benchmark.