Senior Director, Marketing Strategy & Operations
Okta
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Compensation
Salary & market context
247% above the BLS national median
BLS national median: $74,680
- $356,000
- $231,000
- $318,000
Requirements
Top requirements
- You have a proven track record of moving an organization from "manual and messy" to "automated and streamlined." The Connector: You possess a unique ability to "connect the dots" across the marketing function, identifying how a change in the tech stack affects analytics, which in turn shifts the strategy.
- With proven experience in breaking down silos in a matrixed, global organization and a strategic business partner to the C-suite and other GTM leaders.
- Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.
Perks & setup
Benefits candidates care about
- This is a high impact leadership role requiring a rare blend of strategic vision and “high operator" execution.
- You will regularly craft the performance narrative for the CMO, connecting marketing activity to business outcomes Technology & AI Vision: Oversee the evolution of the enterprise MarTech stack.
- Partner with Technology, Data & Insights (TDI), and our AI Hub and Spoke teams to ensure a cohesive vision for future investment, specifically looking at how AI will innovate and underpin our marketing operation Operational Excellence, Data Integrity, and Governance: Drive operational rigor and serve as the steward of Marketing data integrity by establishing a trusted data foundation, ensuring systems provide high-fidelity insights, and maintaining rigorous governance standards for accurate executive decision-making and automated marketing motions across the lead-to-opportunity lifecycle.
- In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.
Why candidates care
Benefits & perks
- This is a high impact leadership role requiring a rare blend of strategic vision and “high operator" execution.
- You will regularly craft the performance narrative for the CMO, connecting marketing activity to business outcomes Technology & AI Vision: Oversee the evolution of the enterprise MarTech stack.
- Partner with Technology, Data & Insights (TDI), and our AI Hub and Spoke teams to ensure a cohesive vision for future investment, specifically looking at how AI will innovate and underpin our marketing operation Operational Excellence, Data Integrity, and Governance: Drive operational rigor and serve as the steward of Marketing data integrity by establishing a trusted data foundation, ensuring systems provide high-fidelity insights, and maintaining rigorous governance standards for accurate executive decision-making and automated marketing motions across the lead-to-opportunity lifecycle.
- In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.
Start here
Requirements
- You have a proven track record of moving an organization from "manual and messy" to "automated and streamlined." The Connector: You possess a unique ability to "connect the dots" across the marketing function, identifying how a change in the tech stack affects analytics, which in turn shifts the strategy.
- With proven experience in breaking down silos in a matrixed, global organization and a strategic business partner to the C-suite and other GTM leaders.
- Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location.
Responsibilities
What you'll do
- You are responsible for the infrastructure, processes, and data driven insights that allow our marketing organization to scale predictably and efficiently.
- You will act as the ultimate "connector," eliminating silos between Marketing, Sales, and Finance to ensure every dollar spent is tracked, optimized, and aligned with our enterprise revenue goals.
- You will lead a high-performing organization that is the backbone of our go-to-market strategy.
- Leading a team of professionals, you will oversee the total marketing lifecycle - from annual planning and budget trade-offs to the technical underpinning of our global MarTech stack.
- What you’ll be doing Strategic Architecture & Planning: Partner with the Marketing Leadership Team (MLT) and Finance to lead annual and quarterly planning.
- You will drive high stakes budget trade-off discussions, ensuring resources are allocated to the highest impact growth levers Measurement & Revenue Intelligence: Create the global measurement framework and single source of truth reporting foundation.
Role snapshot
About the role
Secure Every Identity, from AI to Human
Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.
This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.
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