Conversion Rate Optimization Director

What you’ll do You’ll own the CRO strategy for accounts from kickoff through ongoing iteration. That includes auditing conversion paths across commercial pages, PDPs/PLPs, forms, onboarding flows, and key funnel moments — then prioritizing opportunities based on impact, effort, and business value. You’ll design and oversee experimentation roadmaps aligned to user intent, personas, and lifecycle stages, while producing clear, client-facing insights that explain what was tested, what we learned, …